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Ready. Aim. Empire.

Imagine having a clear, concise, frighteningly- accurate picture of where your business is financially—and most importantly—where you need to go to grow. CUE: DOORS OPENING, SALES RINGING. No matter where your business is currently, we’ve got inspiration + information tailored to your exact stage so that you know where you need to go and what you need to do to dream—and take action—in bigger, bolder ways.
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Ready. Aim. Empire.
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All Episodes
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Now displaying: November, 2017
Nov 30, 2017

In this episode you’ll learn:

  • All about stretch therapy and the goals of this comprehensive system

  • How it was started {and became a huge trend in the process}!

  • The ways in which they got the necessary feedback to develop other programs

  • How the markets differ in various countries

  • Marketing strategies for online business

  • The highs {and lows} of offering teacher training

  • Why niching down is often the best strategy for a studio…
Nov 28, 2017

In this episode you’ll learn: 

  • How to stand out from a marketing perspective in the new year

  • Why setting yourself up for January will impact the rest of your year (including the slower months) 

  • Why you need to stay sales-focused during the entire first quarter!

  • The importance of tracking and support staff to help identify where the money is coming from

  • Ways to utilize outreach chains in the community

  • Systems are the key to your studio success & don’t forget the importance of the follow up process…

 

 

Nov 23, 2017

In this episode you’ll learn:

  • What I’m truly thankful for!
  • The original goal of this podcast, and the plan going forward
  • My special message to friends in the US (and abroad) this Thanksgiving!
Nov 21, 2017

In this episode you’ll learn:  

  • How my hiring process has developed out of “bad” hire experiences
  • What is a “talent database”?
  • Core personality characteristics can’t be taught!
  • Why it is important to identify the personality of your team and find characteristics in potential new hires to fit your vision
  • How the life experiences of my potential hires can be an asset to their role in the company
Nov 16, 2017

In this episode you’ll learn:

  • Diet changes that are recommended during pregnancy {and how they can help with several symptoms}
  • How you can improve your mood using both a scientific and natural approach
  • Pre-natal and post-partum exercises you can do and what to be mindful for during pregnancy to avoid physical and posture problems down the road
  • Things to do the first 30 to 40 days after birth…

 

Nov 14, 2017

In this episode you’ll learn:

  • The multipliers to use to determine the final asking price of your business
  • The strategies to use to increase your multipliers {so you can increase the value of your business!}
  • The one scenario where a multiplier does not apply
  • How to calculate the owner benefit and the types of expenses to leave out of this calculation
  • The different ways to finance the sale of your business for a potential buyer plus my personal favorite financing option
  • Tips on how to find a buyer easily!
Nov 9, 2017

In this episode you’ll learn:

  • What is the special link between mental health and yoga
  • How Coral developed a therapy-based modality approach to mental health
  • Your personal myth - what’s true and what is not?

  • Her advice when it comes to teacher training
  • Why yoga is not a religion
  • How Coral incorporates storytelling into her teacher training/practices {and why she does this}
Nov 7, 2017

In this episode you’ll learn:

  • How I realized the business model I had wasn’t going to work for me going forward
  • The biggest lessons I learned over the two years it took to sell my businesses
  • What you need to consider before you even decide to put your business up for sale
  • What to do if you want to sell it immediately!
  • The three areas you need to focus on if you want to entice a buyer {and strategies for each}
Nov 2, 2017

In this episode you’ll learn:

  • What Taty considers the most loving thing she ever did for herself
  • Why not having previous experience in the fashion industry was a blessing for her
  • You don’t need to have a lot of resources starting out – but you will need to do this…
  • Her thoughts on trying to be perfect and comparing yourself to others
  • The difficult decision she had to make as she was building her brand (and how it brought her business to 7-figures a year)
  • Common mistakes that she sees studio owners making when it comes to ordering product
  • Why she is competing on quality, not price!
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