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Ready. Aim. Empire.

Imagine having a clear, concise, frighteningly- accurate picture of where your business is financially—and most importantly—where you need to go to grow. CUE: DOORS OPENING, SALES RINGING. No matter where your business is currently, we’ve got inspiration + information tailored to your exact stage so that you know where you need to go and what you need to do to dream—and take action—in bigger, bolder ways.
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Ready. Aim. Empire.
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All Episodes
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Now displaying: July, 2018
Jul 31, 2018

In this episode you’ll learn:

  • More about the loans process and why credit cards are not the best way to go
  • What is a confused interest rate, and how interest rates work
  • What is collateral and how does it work?
  • The elements of a loan repayment schedule
  • What is a pre-payment penalty
  • The types and elements of SBA loans
  • The pro and cons of leasing
  • What differences exist between bank loans and private loans
Jul 26, 2018

In this episode you’ll learn:

  • What is Gyrotonic and Gyrokinesis

  • The gap in the industry Emily saw that gave her the opportunity to stand out in an otherwise saturated Pilates town

  • One of the greatest lessons I have learned from Emily and her journey

  • Why starting small was crucial to Emily as a teacher and in her business 

  • Why it was important for Emily to focus on being a great teacher first

  • When introducing changes, mass email creates mass hysteria…

LINKS:

http://www.injoymovementstudio.com/

https://www.facebook.com/InJoy-Movement-Studio-702153409891533/

Jul 24, 2018

In this episode you’ll learn:

  • The difference between yelling to the masses and whispering to your ideal client
  • How to design a luxury opt-in!
  • What is a nurtured email sequence (and how I execute it)?
Jul 19, 2018

In this episode you’ll learn:

  • How Alyssa’s side hustle developed into the successful practice it is today

  • What is “Yoga Therapy”

  • The difference between a Yoga therapist in a private setting versus one operating from a hospital 
  • How she made the shift into a bigger model

  • Why Alyssa wanted to create the “one-stop shop” idea 
  • Her tips and strategies when it comes to hiring the right way

LINKS:

https://www.embarqueyoga.com

http://www.mightylotus.org/

Jul 17, 2018

In this episode you’ll learn:

  • How changing my mindset catapulted me into becoming a competition killer (and changed my business in a number of ways)

  • What it means to say, “When they go low, we go high”
  • What is a $100,000 email, and how do I get it?
  • When it comes to premium pricing, why you need to show why you’re worth it…
  • What is the difference between premium pricing and premium packaging?
  • The importance of asking the right questions so people can see the value of your product or service for themselves

LINKS:

TEXT ‘Get my Email’ to 44222 for the $100,000 email

 

Jul 12, 2018

In this episode you’ll learn: 

  • How Jen started out learning Pilates informally as an apprentice in the 90’s after being introduced to it through a college program

  • Why there is so much more to teaching than just learning the curriculum

  • How she built a culture of learning and sharing 

  • Passion and curiosity makes great leaders
  • The pros and cons of doing a teacher training program

  • Why growing your teachers and helping them find their “amazing” means so much – for them and you

LINKS: 

https://www.pilateschicago.net/ 

 

Jul 10, 2018

In this episode you’ll learn:

  • How my first hire was a gamble, but necessary for the overall growth of the company
  • There are 7 major types of compensation plans you can use for your employees, and they all have their pros and cons
  • A Schedule “A” is used to detail not only the specific compensation plan, but the scope of work and expectations for a new hire
  • Setting an initial salary for a pre-determined period of time can help ensure if it’s the right fit for both the company and the person hired
  • Why employee retention needs to be a focus for the business to actually get ahead
  • How employee motivation must be considered when determining which plan to use (it isn’t always just about money)!
Jul 5, 2018

In this episode you’ll learn:

  • All about Melissa’s journey from finance to fitness

  • What is the “Money Mindset” and how it sets the tone for success

  • The process of retraining your brain through mantras, affirmations and/or belief systems…

  • How she turned a real estate issue into a crash and learn moment in her business

  • Melissa’s advice on making the hard decisions and what happens when your emotions start talking to you

  • The importance of building in revenue streams {you ARE your business}

  • How Melissa and her husband built in a “what’s next” plan into their business
Jul 3, 2018

In this episode you’ll learn:

  • How I own my value
  • How to stand by your higher prices
  • How fear and nervousness stop you from owning you value (and what you can do about it, today)!
  • And much more!
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