In this episode you’ll learn:
• How to end your session or group workout using a “cool down method”
• Why you’ll want to end on a high note with a mantra, outro, or information- based statement
• Clients love seeing employees supporting each other {what this means for you}
• To not promote your other classes at other studios
• What exit music to use and how you can say good bye to your clients the right way
• How to be mindful of transition time and to do what you can to help the next instructor
• Engage on social {and build a relationship outside the studio!}
LINKS:
https://studiogrow.co/episode361
https://studiogrow.co/episode360
https://studiogrow.co/episode359/
https://fitnesscareermastery.com/
https://fitnesscareermastery.com/studiogrow
In this episode you’ll learn:
• What clients need to know about the workout, drill or movement patterns that allows them to enter a flow state
• The three different types of ways your clients learn, and best practices for serving them
• The importance of investing in a proper mic system for your classes {and how it really elevates your class in so many ways!}
• Why keeping your clients engaged is priority
• In a group fitness class people are in that room that all different reasons, as an instructor be sure to stay neutral
• Visual cues to use {and what not to do in class}
• The importance of taking responsibility for making sure your clients understand you and make the necessary adjustments
• How to be flexible when it comes to accommodating the clients in the room, and more!
LINKS:
https://studiogrow.co/episode360/
https://studiogrow.co/episode359/
https://fitnesscareermastery.com/
https://fitnesscareermastery.com/studiogrow
https://www.instagram.com/fitnesscareermastery/
https://www.facebook.com/fitnesscareermastery
https://fitnesscareermastery.com/episode79/
In this episode you’ll learn:
• Why the client experience is everything when it comes to the future of boutique fitness {and it starts before they even walk in the door to your studio}
• That high energy music the whole time isn’t better, and other considers with the music you play during class
• The reason that reconnected with your why before each class is important {and ways to do it}
• How to effectively prepare and hold space before the class starts • Tips for greeting people and making them feel welcome
• Why your introduction is so important, how to ask if anyone has injuries in the right way, what’s next in Part 3 of this series, and much more!
LINKS:
https://fitnesscareermastery.com/
https://fitnesscareermastery.com/studiogrow
https://www.instagram.com/fitnesscareermastery/
In this episode you’ll learn:
• How Barry and Shay each got their starts, very differently, in the world of fitness
• Why both needed to take a leap of faith to get to where they are today
• How Barry became a master trainer and the unique opportunities he’s had around the world
• The strengths and unique perspective that Shay brings to the business
• Why education and the client experience is going to be so important going forward
• How helping to create a brand for someone else differs from developing your own brand
• What makes a successful master trainer and a successful studio owner
• What comes first – programming or instructor quality
LINKS:
https://fitnesscareermastery.com/
https://fitnesscareermastery.com/studiogrow
https://www.instagram.com/fitnesscareermastery/
https://www.facebook.com/fitnesscareermastery
In this episode you’ll learn:
• What led Christie to start and operate her own Pilates studio in Dublin, Ireland
• How the market has changed in Dublin and the ways that this impacted her business
• What is Ballet-lates and what the method offers her clients
• What the structure of Christie’s studio looks and the lessons she’s learned in her market
• Christie’s experience with TCC and the ways the program has benefited her and her business
LINKS:
In this episode you’ll learn:
• What initially drew Katie to The Client Cure
• Competition was hard for Katie at first, but how she now sees competition in a whole new light
• The way she completely changed her self-worth by learning how to properly position her pricing
• What Katie dealt with when she needed to rebrand her company
• How building relationships the right way improved her customer intake process
• Her best tips and advice for studio owners
LINKS:
In this episode you’ll learn:
• What Rachel has she learned so far in her journey as a new franchisee owner
• The way she was able to massively increase her conversion rate during the first few weeks of TCC
• Why implementing a plan to increase her social media activity was exactly what Rachel needed
• How Rachel started putting more focus on retaining clients
• What you can do to save $20,000 in your business this year
• Rachel’s exciting plans for the future of her business!
LINKS:
https://thebarrecode.com/studio/sunnyvale/
In this episode you’ll learn:
• The biggest pitfall or gap found in most small boutique studios websites
• How to start profiling your ideal customer and then using that information in all your marketing efforts
• The impact that “overdoing” your website has on your potential clients
• Changes that you can make to your website today that will dramatically improve its effectiveness
• Why mobile “find-ability” is critical
• Fernando’s thoughts on the current trends in the industry
LINKS:
https://www.cuisinteractive.com/
Text 954-478-9255 to set up a call with Fernando!
In this episode you’ll learn:
• What the Yoga Blessings Fund is all aobut and how Adeline Yoga gives back
• How and why Heather created Adeline Yoga to flourish in the social justice field
• The way that changing her pricing structure really helped fuel the social justice work Adeline Yoga has been able to
• How creating the right culture in your studio can really elevate your business
• That transparency is key to having both a successful business and team culture
LINKS:
https://www.wellnessliving.com/ *mention Lise & Maura sent you!
https://www.instagram.com/adelineyogastudio/
https://www.facebook.com/AdelineYogaStudio
Emergent Strategy by Adrienne Maree Brown
In this episode you’ll learn:
• What to keep in mind if you’re setting up a referral system {and why you need to be using referrals in your business}
• What to say to “plant the seed” for referrals from new members
• How to create a really effective membership referral program
• The “one month referral” contest and other strategies on what to use to incentivize your customers
• What to do with the leads that come in, the best way to follow up, and more!
LINKS:
In this episode you’ll learn:
• Chris’s intriguing background and journey, and how he ended up where he is today
• The philosophies he’s used that’s worked for him {in both business and life in general}
• What led to a major transformation in his life in November 2016 and the lessons he learned from this experience
• How Chris learned that riches are more than just money or “things”
• The way he and his wife have built their business and the role that reviews, testimonials and solid all-around customer service has played
• Why he decided to do The Client Cure and the results he’s seen since implementing what he’s learned from it this year
• What’s next for Chris and the exciting vision he has for the business
LINKS:
https://www.wellnessliving.com/ *mention Lise & Maura sent you!
https://www.instagram.com/r1seyoga/
In this episode you’ll learn:
• Some of the stories that studio owners are telling themselves about their time management
• Why time management is all about organization – and you can’t plan or schedule the unexpected!
• The steps to take to being organizing your schedule {plus the questions you need to ask yourself in order to do it}
• Best practices for eliminating distractions and an example of what Cherise’s daily schedule looks like
• How you can use delegation and outsourcing to make your life so much easier
• What Cherise means when she says “it’s about working smarter, not harder”
LINKS:
In this episode you’ll learn:
• A recap of the 4 essential elements of success
• Why you can’t afford not to plan
• What you can do right now to set yourself up for success
• The key things that need to be aligned for your marketing plan to be effective
• What your 90-day plan should look like and a step-by-step process for following it
• A simple way to know if you’re working towards your goal of a 20% increase in revenue
LINKS:
In this episode you’ll learn:
• What identifying a BIG goal for your year will do for your business
• Who your ideal client really is and how to talk directly to that person
• What providing a judgment-free brainstorming sessions looks like and how it will transform your business
• What is a marketing plan and what it needs to be effective
• A goal without a plan is just a wish!
LINKS:
In this episode you’ll learn:
• Why our first Studio Grow live client event was such an amazing experience for everyone involved
• A recap of the event and some of the key topics that were covered by the coaches and presenters
• The one single change that many of the attendees credited for the biggest impact in their businesses
• Myken’s big takeaway and why she’s so excited for next year’s event
LINKS:
In this episode you’ll learn:
• How to start building relationships personally in the community
• The ways Christine utilized flyers and word of mouth in her pre-sales strategies
• What the client journey through wellness consultations looks like
• What to do to automate the “personal touches” that can make all the difference in your business
• Why a membership mindset shift is so crucial to both yours and their success
LINKS:
https://www.facebook.com/Cbarretoronto
In this episode you’ll learn:
• The story of how Amber and Bradi started their business and have gotten to where they are today
• How they were able to find their niche – and just go with it! • What they do to create community and culture and the challenges they face as an independent studio
• Why they say that moving to a membership model changed everything for them
• The way they sell without being “salesy” and the role of their “flight co-ordinator”
• What they feel they have that is really making them stand out in their marketplace
• The biggest takeaway from running their business that they wish they had known sooner!
LINKS:
https://www.elevateyogaaz.com/
In this episode you’ll learn:
• What are the types of brain waves that exist and what Muse is actually tracking
• What happens when you use the Muse and move into a mediation?
• How Muse can be a mirror into your mind
• Using Muse at home {and at the studio}
• Why you are not your thoughts
• What surrounding yourself with your champions will do for your life and business
LINKS:
https://www.instagram.com/choosemuse/
https://www.facebook.com/choosemuse
https://twitter.com/ChooseMuse
https://www.linkedin.com/in/arielgarten/
Book Mentioned: A Symphony in the Brain by Jim Robbins
In this episode you’ll learn:
• Jacob introduces the last two systems for learning the psychology of behavior modification
• The habit cycle and changing the way we perceive things
• Why working on your behaviors before stepping foot in the studio is critical to do
• Ways to add new behaviors and eliminate the old ones
• How momentum and motivation work in tandem in the process of behavior modification
LINKS:
In this episode you’ll learn:
• How Jacob initially became interested in the science of behaviour
• NLP training and how Jacob uses it in his business to be able to speak and communicate
• That motivation is made of pain and pleasure
• How to start identifying the difference between a routine and a habit • What is really happening on a cellular level
• A routine is made up of four systems, and what Jacob system introduces first to his clients
LINKS:
In this episode you’ll learn:
• The best approach for responding to a negative review
• How to be the business owner people want to engage with {over and over}
• Tips on removing a review on Yelp, Google and Facebook
• Why your response has power
• Ways to give your clients the opportunity to take care of your business
LINKS:
In this episode you’ll learn:
• What led me to starting a small consulting business
• Why we decided that my business needed a shift
• How our business intentions resulted in the naming of our business
• Why it took a year to launch new branding and website
• How I’m really look forwarding to meeting my staff in the upcoming weeks!
LINKS:
In this episode you’ll learn:
• The story behind how Maggie named her studio and what led her on her entrepreneurial journey
• How yoga got her through a very tough time in her personal life
• Why she says that yoga is about the mental as much as the physical aspect
• A breakdown of Maggie’s clientele and the unique offerings she provides to her clients
• The toughest part about transitioning from a manager to a business owner
• What success is to Maggie – and it’s not making millions of dollars!
LINKS:
In this episode you’ll learn:
• The influence my mother had on me as an entrepreneur, and something she told me that I have never forgotten
• How I learned to really start to trust people
• What KPIs and metrics are {and why you need to know them}
• The ways I maintain a positive mindset momentum, even in the face of significant health challenges
LINKS:
In this episode you’ll learn:
• Why you need to stop “DIY’ing” and take yourself to a place of growth
• Sales and revenue is Number 1
• How to be direct about your expectations and struggles with your employees
• Ways to be a good leader, and the reasons you should never stop seeking out mentors
LINKS:
Book Mentioned: Business Brilliant by Lewis Schiff