In this episode you’ll learn:
• How Niki started her journey and the experience she got which allowed her to make her dreams come true
• The ways she researched and decided on what modality spoke to her and her business
• What Niki’s dance, anatomy and kinesiology background did to set herself apart from other scripted barre practices
• Her tips and strategies for finding top quality instructors, even in competitive markets like hers
• Why Niki considers the “trifecta” approach she took as the best decision she made for her business
• How she strategically markets her business and builds relationship and community at every level of her business
LINKS:
In this episode you’ll learn:
• Why in the past I’ve felt like financials have been my “nemesis”
• The single most important report to have and what I’m looking for on it
• The Pro Forma and what this report allows us to see and do
• How regularly reviewing your payroll will benefit your business
• A monthly practice we do that will save you tons of time and headaches come tax time
LINKS:
https://quickbooks.intuit.com/
https://www.sage.com/en-us/products/peachtree/
In this episode you’ll learn:
• What led Jenny to becoming a studio owner and purchasing an already active studio
• How she was able to make slow significant changes to the studio, without it being a shock to current clients
• Her tips for moving into a leadership role and navigating relationships
• How Jenny rebranded, and what “Poser” means to her
• Don’t give it away for free…
• Jenny talks about having multiple locations and the struggle on knowing where to spend your time
LINKS:
In this episode you’ll learn:
• A cutting edge concept, and brand, that is revolutionizing the fitness industry worldwide
• How they have positioned themselves to succeed in all markets, regardless of location or size
• The ways they are creating only exceptional workouts and experiences for their customers and a breakdown of their signature challenge
• What focusing on your clients’ results can do for your business
• How to start getting creative with client types
• The tremendous opportunities that exist now by leveraging technology
LINKS:
In this episode you’ll learn:
• What led to Erin and her business partner Julie forming their business in 2012
• How they choose their speciality and the challenges they face in that field
• Why they decided to expand and open a second location and what it’s looked like building a team to support them in this
• Their process for finding the right location in a super-hot real estate market
• How they’ve successful introduced a membership model and why it’s been key for their clients’ health and success
• Erin’s future plans and big picture vision for the business
LINKS:
In this episode you’ll learn:
• What is the “Golden Circle” and why it matters so much to business owners
• The role your “Why” will play in the building of your business
• Ways that the “How” and the “What” will help you get to where you want to go
• Why knowing this process will make things a lot easier for you as a studio owner
LINKS:
Simon Sinek:
https://www.ted.com/talks/simon_sinek_how_great_leaders_inspire_action
In this episode you’ll learn:
• How Pilates Anytime has made my life easier
• The story of how Kristi got into Pilates many years ago
• Why she started online with YouTube and how she realized she was the right person to be making these videos
• The story of her first launch of 20 videos and why they resonated so much with other teachers
• The way Kristi found teachers before social media was popular
• A behind-the-scenes look at Pilates Anytime
• How developing technology is affecting the industry, the way Kristi has contributed to the legacy of Pilates, and so much more
LINKS:
https://www.pilatesanytime.com
https://studiogrow.co/episode200/ (Jen Golden Zumann)
https://studiogrow.co/episode192/ (Cara Reeser)
In this episode you’ll learn:
• How the money stories from our past are still with us today
• Some questions around money that you need to start asking yourself
• What are some of my earliest experiences with entrepreneurship and money
• Where to begin with rewriting your money stories
• The one realization around money that has set me free
• That like relationships with people, we need to boundaries around money as well
LINKS:
https://studiogrow.co/episode304/
In this episode you’ll learn:
• Ways that Dan and I are different, but still able to work well together as a team in business
• The shifts that we’ve both made as we’ve gone on this journey together
• What matters as much (or more) as bringing in enough money
• A significant turning point in our business and relationship
• How we manage being business partners and a married couple at the same time
• What was the result of reading books that each had recommended
LINKS:
Book mentioned: Rich Dad Poor Dad by Robert Kiyosaki
In this episode you’ll learn:
• Why we believe money is out of our reach
• The real reasons we feel greedy and what greedy really means • What are “I don’t have enough” excuses
• Change your mindset of having to do it all {and to see your worth}
• Why money is not over your head
• Whether or not money the root of all evil
In this episode you’ll learn:
• Finding modern meditation and mindfulness
• The different techniques Now Meditation has top offer and why
• The practice of gratitude
• Introducing group mediation at the corporate level
• Now Meditation and their long term vision for mind fitness
LINKS:
In this episode you’ll learn:
• How we are all uniquely different in the ways we see money
• The way I viewed money from a young age
• How the money stories I was telling myself affected my past business decisions
• Why there is really no scarcity in money
• Money does not cause conflict
In this episode you’ll learn:
• What is Nia Yoga
• How to know when you are ready to host a retreat and where your participants will come from
• Tips on choosing a location and venue, along with possible red flags
• Advantages and disadvantages of doing retreats with other facilitators versus as a solo
• Finding a balance in your retreat itinerary
• Preparation time and theme importance
• How to create a sense of community between participants
LINKS:
In this episode you’ll learn:
• How Christina created a successful boutique within her studio
• The reasons and benefits for offering retail products within your studio
• Why you should make sure what you bring into your business aligns with you and your brand {and its core values}
• Strategies for facilitating the sense of community with brand specific merchandise
• What to considering in relation to the demographics and psychographics of your members
• The importance of managing your inventory, vendor relationships, and client interests
LINKS:
In this episode you’ll learn:
• How to make time to do the things that need to be done to move forward
• Ways to build the foundation for a good relationship
• The transition of memberships
• How to use delegation, teams and systems to avoid the burnout
• When you should be testing, pivoting and trying something different
LINKS:
In this episode you’ll learn:
• A little bit about Erin and how she started her own business
• What can happen when you know your profit margins and total gross revenue
• Why understanding what services are the most profitable is necessary
• Your studio peak hours of profitability matters!
• Why you won’t want to expand until you’ve maxed your studio’s capacity
• How to create a profitable studio schedule
LINKS:
In this episode you’ll learn:
• How Nathania structures her email pitches to be featured in so many publications
• Why strategy plus luck, consistency and follow through will equal free advertising
• What it was like taking over a studio that held a lot of history and was owned by someone else for many years
• What were three sticking points that Nathania didn’t anticipate and how she was able to work through them
• How she now manages her time having two very busy and successful businesses
LINKS:
https://www.instagram.com/soulplay.yoga/
In this episode you’ll learn:
• Why the million dollar mark may not be the best metric to celebrate
• What studios with over 50% profit margin look like
• What are ancillary services and a powerful example of what we did for the studio owners we work with
• Why the number of clients shouldn’t be the main measure of success for your studio
• What clients really want…
• How to calculate the appropriate pay for your teachers, red flags to look for and a whole lot more!
In this episode you’ll learn:
• The strategy behind successful Instagram marketing and Instagram “hot spots”
• How developing your voice will develop your brand
• The difference between paid and organic advertising on Instagram and Christy’s take on what the future might hold
• How and why you should utilize white space in your feed
• The difference between business versus personal Instagram accounts
• Why Christy has over 40 tests running at a time!
LINKS:
In this episode you’ll learn:
• What’s really possible for your studio when it comes to revenue
• That hitting the 7-figure mark will look different for each studio
• How I calculate retention and conversion rates and why these number matter so much
• Case studies of clients we work with, including actual numbers
• An example of why the business model matters
• Strategies for employee compensation plans, pricing, profit margins and more
• A sneak peek of what’s coming up in the second part of this series
In this episode you’ll learn:
• What nudged Heather to take the leap to open her own Yoga studio
• How she was able to take the feedback from others in the community and use that to fuel herself
• The ways she has learned to help her clients get in alignment with their own self-care - while still staying true to their beliefs
• Take a stand for the value of what you offer!
• What her views are on the expectations we put on ourselves and how she builds her tribe
• The secret behind teacher trainings
LINKS:
In this episode you’ll learn:
• A recap on identifying a retreat versus an event
• What is the marketing cycle if planning an event {and why you should give your clients the opportunity to purchase the next one}
• What is an affiliate and the importance of having a strong affiliate network
• How to provide a content calendar to you affiliates
• Strategies for tracking your sales
• What is the marketing cycle if planning a retreat {and some tips and tricks when using video in it}
• And more!
LINKS:
Get the Growth Book now! http://www.lisekuecker.com/growthbook
In this episode you’ll learn:
• Why there is a significant amount injuries happening in young dancers under the age of 14
• How trainers should approach young dancers wanting to also be trained in Pilates or yoga
• Why Lisa’s strategy entails teaching children to read their bodies and empower them to help heal themselves
• The progressions that have developed in the field over time and how important it is to keep up with your knowledge
• Why out of all the systems, the muscular system is usually the last to be worked on because 99% of the time muscle actually has nothing to do with it
LINKS:
https://perfectformphysio.com.au/
https://perfectformphysio.com.au/lisa-howells-story/
https://www.facebook.com/PerfectFormPhysio/
https://twitter.com/perfectformphys
https://www.pinterest.ca/perfectformphys/
https://www.instagram.com/perfectformphysio/
In this episode you’ll learn:
• How to set yourself up for profits when planning a retreat or an event
• Tips to help you in the process of choosing the right venue
• How to handle lodging {and what are the various options available} • What to consider in terms of food, beverage and other additional services {and how to negotiate prices for them}
• The two biggest numbers you need to calculate for a successful retreat
• What is the difference between an event and a retreat
• How to calculate prices and add profits Get the Growth Book now! http://www.lisekuecker.com/growthbook
Things you will learn in this episode:
• How Jodh and Savitree met and built Urban Yoga Chicago in the most organic of ways
• Why they introduced kundalini yoga to the public
• The strategy they used in starting their teacher training without having a brick and mortar
• What challenges they went through that ultimately made them feel like they had to start over
• There are no rules when building your business
• Culture and community start from the top down
• What is intentional intake and how it changed Urban Yoga Chicago
LINKS:
Get the Growth Book now! http://www.lisekuecker.com/growthbook
Sign up for the video series mentioned at http://www.theclientcure.net/
http://www.urbanyogachicago.org/