In this episode you’ll learn:
• How having the right mindset makes all the difference in your success
• That knowing the value of your product and being confident in it will get you the sale
• What is the third level of listening to potential clients, and how it help identify what they are truly looking for
• How to ask potential clients to not only commit to themselves, but to your studio (and not your competitor’s)
• You have to buy in to your offer before your client will
• Why helping your client develop a short-term goal, long term goal, and then a goal that is 100% obtainable is key
LINKS:
In this episode you’ll learn:
• What a year of beta tests looked like, and how I rolled it out to various locations
• The remarkable returns our first five studios were able to produce
• The second stage of beta testing and the goals we have set for it
• A special challenge I have for you!
LINKS:
In this episode you’ll learn:
• What initially drew Katie to The Client Cure
• Competition was hard for Katie at first, but how she now sees competition in a whole new light
• The way she completely changed her self-worth by learning how to properly position her pricing
• What Katie dealt with when she needed to rebrand her company
• How building relationships the right way improved her customer intake process
• Her best tips and advice for studio owners
LINKS:
https://www.instagram.com/studiogrowco/
In this episode you’ll learn:
• How (and why) my introductory offer continues to change even now in 2020
• What I feel is the ideal introductory offer to use, and the 4 rules to go by when creating one
• What to focus on to make your offer “sticky” (and what exactly this means!)
• How a standardized offer will provide clarity to your members • Why it needs to be scheduled
• The 5 introductory packages that are working extraordinarily well for our team right now
LINKS:
https://www.instagram.com/studiogrowco/
https://studiogrow.co/episode397/
In this episode you’ll learn:
• How Sharon handles her consultations with clients and how this serves her clients and allows her studio to be successful at the same time
• What she does to enable her to turn her visitors into long-term clients (with a 99% conversion rate!)
• The way Sharon created a demand for her consultations, and why she believes in having a clear vision of your avatar is crucial
• How if you’re confident in the value you, your studio and your modality provide, the rest will come
LINKS:
https://www.instagram.com/studiogrowco/
https://www.pentictonlovespilates.com/
In this episode you’ll learn:
• How I changed my perspective and the way I look at referrals
• Two different referral offers I usually have in place in my business
• Why financials are NOT the driving factor of a business
• The benefits of taking the time to build rapport, being direct and presenting the statistics (as well as having an effective onboard clients support system)
• And more!
LINKS:
In this episode you’ll learn:
• What the yoga and boutique fitness industry in Finland looks like now and how it’s changed since Paula started
• What brought Paula to San Francisco years ago for yoga training and how this experience helped give her the tools to be good teacher
• The challenges she faced in opening her studio and finding qualified teachers to work with her
• Paula’s ultimate vision for her business and how her membership has grown in just one short year since starting The Client Cure
• What she says is the most gratifying thing she is seeing in the work that she is doing
LINKS:
In this episode you’ll learn:
• How I realized I really needed to grow the team as I head into my third decade of business
• The development of Studio Grow and what we saw was missing in the consulting space of our industry
• The biggest lessons we’ve learnt as we headed into 2020, including how we’re taking people on a marketing journey to get optimal results
• That digital marketing remains important – but there are things you need to be always doing
• Why you’ll need to think differently about your intro offer in 2020
• A lost opportunity that could be doing a big disservice to your clients
• Where I think franchising in the boutique fitness industry is headed
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