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The Business of Boutique Fitness

I’m Lise Kuecker, a long time Studio Owner turned founder here at Studio Grow. Just a few years ago, I was building my studios the hard way cause I didn’t have the team, the budget, or most importantly the time. If you speed up to today, I sold my wildly profitable studios in the mid-7 figures while serving my community in ways I could have only dreamed. Now, I work with thousands of boutique fitness studio owners in over 40 countries and am so blessed to share some of the best tested strategies for our industry every single week. I created this podcast so you’d always have clear, actionable processes, tried and tested Facebook advice and some good ole fashioned inspiration so that you can take simple actionable steps to grow your studio and turn it into a powerhouse empire, just like I did. If you’re a studio owner who's ready to impact your community and see major growth in the process, or you’re prepping to become one, then you are in the right place. So let’s kick this off, shall we?
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The Business of Boutique Fitness
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All Episodes
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Now displaying: August, 2021
Aug 26, 2021

In this episode, you will learn:

  • Patty’s background and what brought her into this industry

  • What her opening and reopening cycles looked like through the pandemic

  • Where Patty finds a lot of her leads, and what she wasn’t tracking before that she is now

  • Her criteria for finding a team member to be in charge of her sales process

  • What he focus will be on in order to grow the studio moving forward

LINKS:

https://wholebodyyogastudio.com/

https://www.facebook.com/wholebodyyogastudio/

https://www.linkedin.com/in/patty-ferry-61304626/

https://www.instagram.com/studiogrowco

https://www.boutiquefitnesscoalition.com/

https://www.boutiquefitnesscoalition.com/press

https://www.facebook.com/groups/3312618912101211/ 

Aug 19, 2021

In this episode, you will learn:

  • How Michelle built her own studio, and then the steps she took to expand it

  • What mindset shifts she needed to make in order to pivot successfully when necessary

  • The strategies used to build out a virtual platform for her business How they evolved from 3 to 6-month memberships, to yearly ones

  • Her advice for studio owners who feel they are on a “hamster wheel” and going nowhere

LINKS:

https://corepilatesnyc.com/

https://www.instagram.com/corepilatesnyc/

https://www.instagram.com/studiogrowco

https://www.boutiquefitnesscoalition.com/

https://www.boutiquefitnesscoalition.com/press

https://www.facebook.com/groups/3312618912101211/ 

Aug 12, 2021

In this episode, you will learn:

  • The unique challenges that Michelle and Laurial face as owners of a pole/aerial studio

  • What their business model looks like, and the most impactful shift they made during the pandemic

  • How they manage their team to make sure that the company’s values and mission is upheld

  • What their numbers have looked like post-pandemic {since reopening}

  • The main priorities Michelle and Laurial are focusing on over the next few months

LINKS:

https://risinggoddessfitness.com/

https://www.instagram.com/risinggoddessfitness/

https://www.instagram.com/studiogrowco

https://www.boutiquefitnesscoalition.com/

https://www.boutiquefitnesscoalition.com/press

https://www.facebook.com/groups/3312618912101211/

 

Aug 5, 2021

In this episode, you will learn:

  • A breakdown of the DiSC assessment, and how it can impact the way that you lead your team

  • Tips and strategies for planning summer promotions in your studio

  • How to add more value for your clients {without discounting your services}

  • The best way to make financial projections in your business Two important metrics to look at when analyzing your numbers

LINKS:

https://www.discprofile.com/

https://www.instagram.com/studiogrowco

https://www.boutiquefitnesscoalition.com/

https://www.boutiquefitnesscoalition.com/press

https://www.facebook.com/groups/3312618912101211/ 

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