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The Business of Boutique Fitness

I’m Lise Kuecker, a long time Studio Owner turned founder here at Studio Grow. Just a few years ago, I was building my studios the hard way cause I didn’t have the team, the budget, or most importantly the time. If you speed up to today, I sold my wildly profitable studios in the mid-7 figures while serving my community in ways I could have only dreamed. Now, I work with thousands of boutique fitness studio owners in over 40 countries and am so blessed to share some of the best tested strategies for our industry every single week. I created this podcast so you’d always have clear, actionable processes, tried and tested Facebook advice and some good ole fashioned inspiration so that you can take simple actionable steps to grow your studio and turn it into a powerhouse empire, just like I did. If you’re a studio owner who's ready to impact your community and see major growth in the process, or you’re prepping to become one, then you are in the right place. So let’s kick this off, shall we?
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All Episodes
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Now displaying: October, 2021
Oct 28, 2021

In this episode, you will learn:

  • How to deal with the day-to-day overwhelm faced as a studio owner

  • Michelle’s lessons on how to get organized right now

  • 5 things she implemented this year that made a lasting impact on her ability to show up each day

  • Tips for owning a studio and being an entrepreneur in general A look at Michelle’s favorite technology tools

LINKS:

https://risinggoddessfitness.com/

https://www.instagram.com/risinggoddessfitness/ 

https://trello.com/

https://front.com/

https://www.hatch.co/rest

https://www.balanceapp.com/ 

https://www.instagram.com/studiogrowco

https://www.boutiquefitnesscoalition.com/

https://www.boutiquefitnesscoalition.com/press

https://www.facebook.com/groups/3312618912101211/ 

Oct 21, 2021

In this episode, you will learn:

  • Some end-of-year predictions for the boutique fitness industry

  • Ideas on what to do when you hear that a competitor’s studio is closing their doors

  • The shift that is now happening with Facebook ads {and how to adjust}

  • Two types of Google ads and why they are so hot right now

  • CRM and booking software trends and how to choose the right software

  • Staffing strategies that can really make a difference on your bottom line

LINKS:

https://www.instagram.com/studiogrowco

https://www.boutiquefitnesscoalition.com/

https://www.boutiquefitnesscoalition.com/press

https://www.facebook.com/groups/3312618912101211/ 

Oct 14, 2021

In this episode, you will learn:

  • The “elephant in the room”, the Delta variant, and how studio owners should be approaching it

  • A look at cleaning protocols and why you should continue focusing on them moving forward

  • The current situation with masks, and how to clearly define when they are required in your studio

  • How to prepare for an uncomfortable few weeks in light of the new variants

  • What programs you should be offering for the time being A few words of advice concerning vaccine mandates

LINKS:

https://www.instagram.com/studiogrowco

https://www.boutiquefitnesscoalition.com/

https://www.boutiquefitnesscoalition.com/press

https://www.facebook.com/groups/3312618912101211/ 

Oct 7, 2021

In this episode, you will learn:

  • Kristen’s words of wisdom on what systems to have in place for new hires

  • How to build protocols in your business for updating your systems

  • What to do when your systems are too complicated or complex

  • Her advice for approaching systems for the rest of the year, especially if you’re feeling burnt out

LINKS:

https://kristenwestcott.com/

https://www.instagram.com/kristen.westcott/

https://asana.com/

https://monday.com/

https://clickup.com/

https://www.instagram.com/studiogrowco

https://www.boutiquefitnesscoalition.com/

https://www.boutiquefitnesscoalition.com/press

https://www.facebook.com/groups/3312618912101211/

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