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The Business of Boutique Fitness

I’m Lise Kuecker, a long time Studio Owner turned founder here at Studio Grow. Just a few years ago, I was building my studios the hard way cause I didn’t have the team, the budget, or most importantly the time. If you speed up to today, I sold my wildly profitable studios in the mid-7 figures while serving my community in ways I could have only dreamed. Now, I work with thousands of boutique fitness studio owners in over 40 countries and am so blessed to share some of the best tested strategies for our industry every single week. I created this podcast so you’d always have clear, actionable processes, tried and tested Facebook advice and some good ole fashioned inspiration so that you can take simple actionable steps to grow your studio and turn it into a powerhouse empire, just like I did. If you’re a studio owner who's ready to impact your community and see major growth in the process, or you’re prepping to become one, then you are in the right place. So let’s kick this off, shall we?
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The Business of Boutique Fitness
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Now displaying: March, 2025
Mar 27, 2025

Turning your vision into a reality can be intimidating without some know-how about the process. After securing funding, learn how to hire and work with a contractor in part 2 of this series.

 

In Episode 653: From Planning to Build-out: Financing Your Studio the Right Way, join Coach Caroline Plambeck and Coach Alex Lavelle for smart suggestions on this next step.

 

  • Tap your resources: seek referrals or visit Home Depot or Lowes to find contractors

  • Vet thoughtfully: check out scope of work, confirm license, request wholesale pricing

  • Persevere: keep interviewing contractors to find the best fit; don’t settle

  • Shop around: get several quotes and ask preferred contractor to match lowest cost

  • Set expectations: arrange meetings, timelines and payment schedules with contractor 

 

You can save thousands of dollars (and headaches!) by choosing the right contractor. Create a systemized approach based on in-the-trenches advice in Episode 653.

 

Catch you there,

 

Lise

 

PS: Join 2,000+ studio owners who’ve decided to take control of their studio business and build their freedom empire. Subscribe HERE and join the party!



www.studiogrow.co

www.linkedin.com/company/studio-growco/

 

Mar 20, 2025

I get it – funding and financing can be daunting when starting or expanding your studio. In this 3-part podcast series, we’ll uncover some of the mystery to boost your comfort level.  

 

Coach Caroline Plambeck and Coach Alex Lavelle start with the foundation in Episode 652: The Mindset of Financing: How to Fund Your Studio's Growth. 

 

  • Check your wallet: your personal finances impact your ability to get funding

  • Do your homework: lenders require a business plan and pro forma 

  • Speed date (sort of!): expect to interview several lenders to find the right one

  • Embrace options: think SBA, conventional, non-conventional, credit stacking 

  • Strap in: financing is a process and can take longer than you think  

 

Funding doesn’t have to be as intimidating as it seems. Armed with knowledge and good coaching, you may be surprised by what’s possible. Begin with Episode 652.

 

Catch you there,

 

Lise

 

PS: Join 2,000+ studio owners who’ve decided to take control of their studio business and build their freedom empire. Subscribe HERE and join the party!



www.studiogrow.co

www.linkedin.com/company/studio-growco/

 

Mar 13, 2025

A smarter approach than avoiding conversations that feel uncomfortable is confronting them thoughtfully. So stop dodging and start diving in.   

 

But first, have a process in place. Coach Matt Hanton and Coach Rachel Prairie offer tested recos in Episode 651: Difficult Dialogues in Boutique Fitness, Part 2. 

 

  • Anchor your angle: base discussions on your policies, mission, vision and values

  • Seek solutions: focus on information-finding and collaboration to fix problems

  • Document discussions: keep a written record and ensure understanding

  • Stay timely: don’t delay or turn a blind eye, which implies validation 

  • Commit to consistency: treat everyone the same in addressing issues  

 

Ultimately, strive for productive conversations that strengthen your team and your business. Reframe your thinking and establish a procedure with Episode 651.

 

Catch you there,

 

Lise

 

PS: Join 2,000+ studio owners who’ve decided to take control of their studio business and build their freedom empire. Subscribe HERE and join the party!



www.studiogrow.co

www.linkedin.com/company/studio-growco/

 

Mar 6, 2025

Y’all, I know that scaling your business seems kinda like a pipedream when you’re eyeballs-deep in teaching classes, whipping up marketing, running payroll and washing towels. 

 

But pause for just a moment to learn how to lay the groundwork with Coach Caroline Plambeck and guest Vince Gabriele, a gym owner, author and business coach, in Episode 650: Building a Strong Foundation: Key Strategies for Studio Success. 

 

  • Know your goals: determine how you want your business to fit into your life

  • Master marketing: be laser-focused on what your avatar cares about

  • Delegate discriminately: don’t dump on your team if they don’t have capacity 

  • Launch thoughtfully: onboard clients intentionally with a high-touch process

  • Prioritize profitability: pay yourself, minimize attrition and maintain cash on hand

 

Episode 650 is loaded with practical suggestions and personal anecdotes from the trenches. For more from Vince Gabriele, check out www.vincegabriele.com.  

 

Catch you there,

 

Lise

 

PS: Join 2,000+ studio owners who’ve decided to take control of their studio business and build their freedom empire. Subscribe HERE and join the party!



www.studiogrow.co

www.linkedin.com/company/studio-growco/

 

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