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The Business of Boutique Fitness

I’m Lise Kuecker, a long time Studio Owner turned founder here at Studio Grow. Just a few years ago, I was building my studios the hard way cause I didn’t have the team, the budget, or most importantly the time. If you speed up to today, I sold my wildly profitable studios in the mid-7 figures while serving my community in ways I could have only dreamed. Now, I work with thousands of boutique fitness studio owners in over 40 countries and am so blessed to share some of the best tested strategies for our industry every single week. I created this podcast so you’d always have clear, actionable processes, tried and tested Facebook advice and some good ole fashioned inspiration so that you can take simple actionable steps to grow your studio and turn it into a powerhouse empire, just like I did. If you’re a studio owner who's ready to impact your community and see major growth in the process, or you’re prepping to become one, then you are in the right place. So let’s kick this off, shall we?
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Now displaying: Page 1
Nov 16, 2023

Y’all,


In the latest episode of the Business of Boutique Fitness, host Heather explores
the importance of understanding your competition in the fitness industry.
Competition brings more awareness to fitness and wellness, benefiting everyone.
Heather emphasizes the need to identify your unique offerings to stand out.
Thoroughly researching your competitors and conducting a SWOT analysis will
help you understand how you differ and inform your marketing decisions.

When interacting with prospective clients, use your knowledge to provide tailored
information and find the right fit, even if it means recommending a competitor.
Take the high road when discussing competition, showcasing your strengths and
unique value. By leveraging your strengths and standing out, you'll attract the
right clients and thrive in the competitive fitness industry. Visit the Studio Grow
website for the full episode and more resources. Subscribe, leave a review, and
share with colleagues to make a positive impact in the world of boutique fitness.


On the edge of your seat?

Great, let’s do it. Catch ya in EPISODE 586 and let’s make your studio the
hottest ticket in town!

With grit and gratitude,
Lisé


LINKS:
https://studiogrow.co/
https://www.instagram.com/studiogrowco
https://www.linkedin.com/company/studio-growco/

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