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The Business of Boutique Fitness

I’m Lise Kuecker, a long time Studio Owner turned founder here at Studio Grow. Just a few years ago, I was building my studios the hard way cause I didn’t have the team, the budget, or most importantly the time. If you speed up to today, I sold my wildly profitable studios in the mid-7 figures while serving my community in ways I could have only dreamed. Now, I work with thousands of boutique fitness studio owners in over 40 countries and am so blessed to share some of the best tested strategies for our industry every single week. I created this podcast so you’d always have clear, actionable processes, tried and tested Facebook advice and some good ole fashioned inspiration so that you can take simple actionable steps to grow your studio and turn it into a powerhouse empire, just like I did. If you’re a studio owner who's ready to impact your community and see major growth in the process, or you’re prepping to become one, then you are in the right place. So let’s kick this off, shall we?
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Nov 30, 2023

"Fitness isn't just changing; it's evolving." 

 

That's the mantra of Debra Strougo, the powerhouse behind Row House.

 

This week we’re rewinding back to Episode 546.


Where we dove into the future of fitness with Debra.

 

And trust me, it was an eye-opener. 

 

Her journey from marketing whiz to fitness icon? Absolutely inspiring.

 

Quick Highlights:

  • Debra’s Odyssey: From marketing to fitness empire – what a ride!

  • Clients Come First: It's all about understanding what they need.

  • Row House Origins: How a simple idea became a fitness sensation.

  • Branding Genius: Debra’s top tips for a brand that resonates deep.

  • Franchising? Yes, Please: Why this is her go-to strategy.

 

This episode is a goldmine for anyone wanting to thrive in boutique fitness. 

 

And it's just as relevant today as it was then.

 

And hey, don’t miss out! 

 

Join us at Dare To Thrive, Feb 28th & March 1st in LA. 

 

It’s your ticket to an incredible 2024 for your studio. Grab your spot here.

 

With Grit and Gratitude,

Lise

 

PS: Join 2,000+ studio owners who've decided to take control of their studio business and build their freedom empire. Subscribe and join the party!

 

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