In this episode you will learn:
• The two digital products I would be building if I were starting over
• Why I wouldn’t do an online library for a membership site {and what I would focus on instead}
• What an evergreen challenge would look like and how I would set one up
• Some different techniques to use in a funnel or marketing strategy, and much more…
LINKS:
https://www.instagram.com/studiogrowco
https://www.boutiquefitnesscoalition.com/
In this episode you will learn:
• What a centralized sales team looks like {and why I would focus on using one if I were starting over again}
• One downside of a centralized sales time that makes them not for everyone
• What happened when we first tested our sales system with one of our accounts
• Things to consider when setting up an automated sales process and sales team
• Specific questions to be asking yourself as you set up the sales process in your business
LINKS:
https://www.instagram.com/studiogrowco
https://www.boutiquefitnesscoalition.com/
https://www.boutiquefitnesscoalition.com/press
https://www.facebook.com/groups/3312618912101211/
In this episode you will learn:
• The big lesson I learned from my mother about the power of a brand
• The new job title I would use if I were starting over growing a studio
• What our branding process in 2017 looked like, and how look it took to complete
• The importance of a brand guide and the impact ours had on the results of our branding
• A big mistake a lot of studio owners make when branding that I want you to avoid at all costs
• Why I want you to get exceptional with your content calendar, and how our team does this
LINKS:
https://www.instagram.com/studiogrowco
https://www.boutiquefitnesscoalition.com/
In this episode you will learn:
• How the playing field has totally changed in 2021 – and what you can do about it as a studio owner
• The way that I would adjust my business model if I were starting over this year
• What the difference is between the model, the vision and the values of a business
• How you can truly harness the ability to adapt, and why this will be crucial to master going forward
• The 3 new business models that are emerging and should not be ignored
• What to know about “profit goldmines”
LINKS:
https://studiogrow.co/episode413/
https://www.instagram.com/studiogrowco
https://www.boutiquefitnesscoalition.com/
In this throwback episode you’ll learn:
• The real reasons why you aren’t paying yourself
• Whether or not you are paying your instructors an above-average rate
• A breakdown of my 30/30/30 profit roll
• How to start evaluating your instructors based on the client experience
• Ways to renegotiate with open financials
• The misconstrued belief of your worth
LINKS:
In this throwback episode, you will learn:
LINKS:
https://www.pilatesinthegrove.com/
https://www.facebook.com/pilatesinthegrove
https://www.instagram.com/pilatesinthegrove/
In this episode you will learn:
• Why I believe that clients are more passionate, loyal, and invigorated than ever about their health
• How we have had the time and space to revamp, expand and create new things this year
• My thoughts on releasing new products to further support fitness and wellness entrepreneurs in the industry
• The importance of marketing agencies, sales agencies, masterminds and continually revamping things moving forward
• Th ways that our growing team is the pillar of the excitement to come
LINKS:
https://www.instagram.com/studiogrowco
https://www.boutiquefitnesscoalition.com/
In this episode, you will learn:
• How to begin owning up to your role and responsibilities as a CEO and leader of your team
• Why soft skills are the most important of all the skills that a leader can possess
• What to do if you don’t necessarily want to be the CEO or leader
• Ways to bridge the financial gap when it comes to growing your company
• Tips on how develop your growth mindset – and why you should always be striving to do this
LINKS:
https://cairncs.com/get-in-touch
https://www.linkedin.com/company/cairn-consulting-solutions/
https://www.linkedin.com/in/amy-lafko/
https://www.instagram.com/studiogrowco
https://www.boutiquefitnesscoalition.com/
https://www.boutiquefitnesscoalition.com/press
https://www.facebook.com/groups/3312618912101211/
In this episode, you will learn:
• What Amy is noticing and seeing in the field of leadership right now, and what she feels will happen in 2021
• How she is helping her clients prepare for a second, and even third wave, of the pandemic
• The discussions she is having with people around layoffs
• What leadership should look like for a studio in the startup phase
• The tools Amy is using with her clients within their hiring process
• What are the essential pieces of an effective communication system, and how this will evolve as a business grows
• Some of the different challenges that will present themselves at each stage as a business grows
LINKS:
https://cairncs.com/get-in-touch
https://www.linkedin.com/company/cairn-consulting-solutions/
https://www.linkedin.com/in/amy-lafko/
Good to Great by James C. Collins
https://www.instagram.com/studiogrowco
https://www.boutiquefitnesscoalition.com/
https://www.boutiquefitnesscoalition.com/press
https://www.facebook.com/groups/3312618912101211/
In this episode, you will learn:
• My thoughts on increasing profit (and declining competition) during this pandemic
• Why the demand for health is going to be so much greater than it has been
• The significant growth we are seeing with new marketing efforts in our business
• Tips and strategies for utilizing recurring revenue memberships
•My thoughts on contractors and employees soliciting on social media • Press and media struggles and how to look at government shutdowns • What is a “predatory team member” – and what to do about this person • Why a business crisis plan is critical, the “capacity conundrum” and so much more!
LINKS:
https://www.instagram.com/studiogrowco
https://www.boutiquefitnesscoalition.com/
In this episode, you will learn:
• The unique approach Christa has taken with the digital strategy for her business, and what excites her so much about it
• What their teacher training is about, plus why she initially created it •
The ways Christa’s online teacher training is improving the experience for her clients in the studio
• Things to consider in terms of teacher compensation and the studio owner’s profit
• How to bring your team in and see the opportunities they have available with you
• What keeps Christa up at night as a business owner right now, and what she’s doing about it
• Strategies for launching on demand services on a limited budget, and so much more…
LINKS:
https://www.pilatesinthegrove.com/
https://www.facebook.com/pilatesinthegrove
https://www.instagram.com/pilatesinthegrove/
https://www.linkedin.com/in/christa-gurka-8a333b50/
https://www.pilatesinthegrove.com/services
https://www.pilatesinthegrove.com/pilatesondemand
https://www.pilatesinthegrove.com/offers/ynv2pbwW/checkout (Mat Pilates Teacher Training)
Ask for it: How Women Can Use the Power of Negotiation to Get what They Really Want by Linda C. Babcock and Sara Laschever
https://www.instagram.com/studiogrowco
https://www.boutiquefitnesscoalition.com/
In this episode, you will learn:
• How Pilates in the Grove was formed and the motivation behind the idea for Christa
• Why she feels that starting small and growing organically is the best long-term approach for building a business
• What happened when Christa started to let go of control and shifted her mindset
• Her best tips for hiring, what they are focusing on now as a team and so much more…
LINKS:
https://www.pilatesinthegrove.com/
https://www.facebook.com/pilatesinthegrove
https://www.instagram.com/pilatesinthegrove/
https://www.linkedin.com/in/christa-gurka-8a333b50/
Traction by Gino Wickman
https://www.instagram.com/studiogrowco
https://www.boutiquefitnesscoalition.com/
In this episode, you will learn:
• Samantha’s background and the struggles she faced with her hormones and cycle
• How she got introduced to running and the way she began coaching others
• Why Samantha says that mindset is the single most important part of living a healthy lifestyle
• What are some of the most common unhealthy habits people have around exercise, and the most common lies she hears concerning diet
• How a person’s cycle is really all about exercise and nutrition
• The stigma that exists around physical appearance in the fitness world, and why this is so damaging
• Practical steps for people struggling to find a healthy food and exercise balance
LINKS:
https://simplywellcoaching.com/
https://www.facebook.com/Simplywellcoaching/
https://www.instagram.com/simplywellcoaching/
https://www.linkedin.com/in/samanthakellgren/
https://www.instagram.com/studiogrowco
https://www.boutiquefitnesscoalition.com/
https://www.boutiquefitnesscoalition.com/press
https://www.facebook.com/groups/3312618912101211/
In this episode, you will learn:
• Why this year has the potential to be the biggest Black Friday event ever
• What Black Friday this year looks like for Studio Grow • What to do if you don’t have retail products to promote for Black Friday
• A few scalable virtual and retail offer ideas
• A brief overview of our free Black Friday resource, and what social media and email strategy you can implement along with it
LINKS:
Download the Free Black Friday Calendar at the blog post for this episode on our website!
https://www.instagram.com/studiogrowco
https://www.boutiquefitnesscoalition.com/
https://www.boutiquefitnesscoalition.com/press
https://www.facebook.com/groups/3312618912101211/
In this episode, you will learn:
• How Julie’s love for yoga came to be, and helped her go through some of the toughest hardships in her life
• What inspired her to join The Client Cure program, plus how her business was able to grow from being in the program
• The changes Julie had to make in her business once she started to really look at her numbers
• The role that communication played for her while navigating the COVID-19 lockdown, and the way she was able to pivot her business so quickly when the pandemic hit
• What Julie envisions for the future of her studio (and the yoga studio industry in general)
• Why she is switching to a member-only hybrid studio and what this transition will look like
LINKS:
https://www.instagram.com/julieloveg/
https://www.instagram.com/studiogrowco
https://www.boutiquefitnesscoalition.com/
In this episode, you will learn:
• How to intertwine Yoga and Buddhism to embody the best of both practices
• The difficult decision faced by those in the industry, and how Cyndi chose to react
• The way Cyndi managed to travel for teacher trainings while having a large studio, and what this ultimately revealed for her about her business
• Engaged Buddhism in teacher training programs, and so much!
LINKS:
https://www.instagram.com/cyndisphere/
https://www.facebook.com/Cyndi-Lee-43410636558/
https://www.cyndilee.com/books-by-cyndi
https://www.cyndilee.com/all-online-classes
https://www.cyndilee.com/teacher-trainings
https://www.amazon.com/Autobiography-Yogi-P-Yogananda/dp/8120725247
https://www.cyndilee.com/talks-and-teachings
https://www.instagram.com/studiogrowco
https://www.boutiquefitnesscoalition.com/
In this episode, you will learn:
• How Yoga first became a calling and part of her life, and then led to a successful career in the field
• Why her “different” teaching style and approach resonates with so many people
• The relationship we all have with our bodies, and where yoga comes into play with this
• Challenges that were overcome in order to open her first studio in New York City
• The advantages smaller studios will have post-pandemic
LINKS:
https://www.instagram.com/cyndisphere/
https://www.facebook.com/Cyndi-Lee-43410636558/
https://www.cyndilee.com/books-by-cyndi
https://www.cyndilee.com/all-online-classes
https://www.cyndilee.com/teacher-trainings
https://www.amazon.com/Autobiography-Yogi-P-Yogananda/dp/8120725247
https://www.cyndilee.com/talks-and-teachings
https://www.instagram.com/studiogrowco
https://www.boutiquefitnesscoalition.com/
In this episode, you will learn:
• How you can use the trauma in your life to become more resilient
• The way that Ebony created and developed her curriculum for the different age levels of students she works with
• What she says is the biggest lesson she learned by having a vision
• How Ebony’s Virtual Learning Center is literally a “game changer”
• The things that excite her the most as she expands her offerings to teachers
• Why she moved to Puerto Rico in the middle of a pandemic, her 3 big goals, and so much more…
LINKS:
https://www.facebook.com/yogandahood/
https://www.instagram.com/yogandahood/
https://www.yogandahood.com/unschool-virtual-university
https://www.instagram.com/studiogrowco
https://www.boutiquefitnesscoalition.com/
In this episode, you will learn:
• How Ebony knew that she was onto something BIG, and the beautiful lesson that yoga has taught her which helped in the process
• The way she got her start practicing yoga and the personal transformation it has led to
• Ebony’s ultimate goal in the industry, and what makes her so unique as a yoga instructor
• Her thoughts on the industry shifting to become more diverse and inclusive
• What a typical day at Yoga N Da Hood looks like, plus what they are doing to make such a difference in schools today
LINKS:
https://www.facebook.com/yogandahood/
https://www.instagram.com/yogandahood/
https://www.instagram.com/studiogrowco
https://www.boutiquefitnesscoalition.com/
In this episode, you will learn:
• The one thing that Peloton focused on compared to their competitors that made all the difference
• Why their non-traditional real estate strategy has been so effective
• How they meet their clients at home by using the right platform to engage them
• What Peloton’s standardized professional experience and referral strategy looks like
• Why understanding the difference between marketing and advertising is key
LINKS:
To buy Pivot Like Peloton Training Series go to https://studiogrow.co/pivotlikepeloton
https://www.instagram.com/studiogrowco
https://www.boutiquefitnesscoalition.com/
In this episode, you will learn:
• What’s next for Jared and his business, post-pandemic
• The ways he’s prioritizing self-care during these times
• How he thinks we will emerge as an industry {plus his views on the future of digital and in-person services}
• The results that his clients are looking for the most right now •
His biggest concern for the industry, but why he’s so excited for what’s to come next
LINKS:
https://www.instagram.com/studio26nyc/
https://www.facebook.com/jared.kaplan1/
https://www.linkedin.com/in/jared-kaplan-58230711/
https://www.pilatesanytime.com/videos-by/227/Jared-Kaplan-Pilates
https://www.instagram.com/studiogrowco
https://www.boutiquefitnesscoalition.com/
In this episode, you will learn:
• What Jared’s business model looks like {and why I love it so much}
• His inspiration for starting a “better way” to do things in the industry 10 years ago
• Jared’s transition from the role of trainer to CEO, the challenges he faced and the adjustments required from him along the way
• What his role in the business looks like now, who’s in his space and the people he would like to add in the near future
• The biggest surprise Jared has encountered with the comprehensive business model he is using, what their marketing plan entails, and so much more…
LINKS:
https://www.instagram.com/studio26nyc/
https://www.facebook.com/jared.kaplan1/
https://www.linkedin.com/in/jared-kaplan-58230711/
https://www.instagram.com/studiogrowco
https://www.boutiquefitnesscoalition.com/
https://www.boutiquefitnesscoalition.com/press
https://www.facebook.com/groups/3312618912101211/
In this episode, you will learn:
• All about the CYB concept
• Why Stephanie has been focusing on “on-demand” instead of live videos in the digital side of her business
• The different factors that she says can’t be overlooked when it comes to live classes
• How to introduce retail products, and then plan a strategy for offering them to your clientele
• Where she sees CYB for the next 10 years
LINKS:
https://www.instagram.com/cybstudios/
https://www.facebook.com/cybstudios
https://www.linkedin.com/in/stephanie-moran-87365a9/
https://www.instagram.com/studiogrowco
https://www.boutiquefitnesscoalition.com/
https://www.boutiquefitnesscoalition.com/press
https://www.facebook.com/groups/3312618912101211/
In this episode, you will learn:
• The role that Stephanie’s husband’s business, Akismet, has played in studios
• Why she strongly believes that you need multiple revenue streams in your business
• The reasons it is better to hire full-time employees versus independent contractors
• How Stephanie translated her corporate experience into running her own business
• The way she finds a balance between building her business strategy and also wearing “multiple hats”
LINKS:
https://www.instagram.com/cybstudios/
https://www.facebook.com/cybstudios
https://www.linkedin.com/in/stephanie-moran-87365a9/
https://www.instagram.com/studiogrowco
https://www.boutiquefitnesscoalition.com/
In this episode, you will learn:
• About Stephanie’s journey on transitioning from a very successful corporate position to starting her own business
• What she feels is the #1 skill to have if you want a successful studio
• Why she waited so long to start her own business
• What building her dream now looks like!
LINKS:
https://www.instagram.com/cybstudios/
https://www.facebook.com/cybstudios
https://www.linkedin.com/in/stephanie-moran-87365a9/
https://www.instagram.com/studiogrowco
https://www.boutiquefitnesscoalition.com/