"Fitness isn't just changing; it's evolving."
That's the mantra of Debra Strougo, the powerhouse behind Row House.
This week we’re rewinding back to Episode 546.
Where we dove into the future of fitness with Debra.
And trust me, it was an eye-opener.
Her journey from marketing whiz to fitness icon? Absolutely inspiring.
Quick Highlights:
Debra’s Odyssey: From marketing to fitness empire – what a ride!
Clients Come First: It's all about understanding what they need.
Row House Origins: How a simple idea became a fitness sensation.
Branding Genius: Debra’s top tips for a brand that resonates deep.
Franchising? Yes, Please: Why this is her go-to strategy.
This episode is a goldmine for anyone wanting to thrive in boutique fitness.
And it's just as relevant today as it was then.
And hey, don’t miss out!
Join us at Dare To Thrive, Feb 28th & March 1st in LA.
It’s your ticket to an incredible 2024 for your studio. Grab your spot here.
With Grit and Gratitude,
Lise
PS: Join 2,000+ studio owners who've decided to take control of their studio business and build their freedom empire. Subscribe and join the party!
LINKS:
Y’all,
In the latest episode of the Business of Boutique Fitness, host Heather explores
the importance of understanding your competition in the fitness industry.
Competition brings more awareness to fitness and wellness, benefiting everyone.
Heather emphasizes the need to identify your unique offerings to stand out.
Thoroughly researching your competitors and conducting a SWOT analysis will
help you understand how you differ and inform your marketing decisions.
When interacting with prospective clients, use your knowledge to provide tailored
information and find the right fit, even if it means recommending a competitor.
Take the high road when discussing competition, showcasing your strengths and
unique value. By leveraging your strengths and standing out, you'll attract the
right clients and thrive in the competitive fitness industry. Visit the Studio Grow
website for the full episode and more resources. Subscribe, leave a review, and
share with colleagues to make a positive impact in the world of boutique fitness.
On the edge of your seat?
Great, let’s do it. Catch ya in EPISODE 586 and let’s make your studio the
hottest ticket in town!
With grit and gratitude,
Lisé
LINKS:
https://studiogrow.co/
https://www.instagram.com/studiogrowco
https://www.linkedin.com/company/studio-growco/
You know that feeling when you walk into a place and it just feels right?
That's no accident.
It's the magic of a business built with heart and soul.
And that's exactly what we're chatting about in EPISODE 585.
Nicole's been where many of us are – at that crossroads where you choose safe over soulful.
But she chose differently.
Here's a taste of our heart-to-heart:
Pop in your earbuds and hit play on EPISODE 585, and let’s get into the feels of running a business that’s truly yours.
Catch ya there!
With grit and gratitude,
Lisé
LINKS:
https://www.instagram.com/wonderyoga/
When a new member walks into your studio…
You're not just showing them where the locker rooms are or what the WiFi password is.
You're laying down the red carpet to a long-term relationship.
That might just turn them into…your next raving fan.
In EPISODE 584, I sat down with Lindsey & Katie, the gurus of the “New Member Journey”, who have turned this process into an art form.
Here's Your Quick Look:
So grab your headphones and tune into EPISODE 584 and we’ll dive into this New Member Journey together.
Catch ya there!
With Grit and Gratitude,
Lise
PS: Join 2,000+ studio owners who've decided to take control of their studio business and build their freedom empire. Subscribe HERE and join the party!
With grit and gratitude,
Lisé
LINKS: