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The Business of Boutique Fitness

I’m Lise Kuecker, a long time Studio Owner turned founder here at Studio Grow. Just a few years ago, I was building my studios the hard way cause I didn’t have the team, the budget, or most importantly the time. If you speed up to today, I sold my wildly profitable studios in the mid-7 figures while serving my community in ways I could have only dreamed. Now, I work with thousands of boutique fitness studio owners in over 40 countries and am so blessed to share some of the best tested strategies for our industry every single week. I created this podcast so you’d always have clear, actionable processes, tried and tested Facebook advice and some good ole fashioned inspiration so that you can take simple actionable steps to grow your studio and turn it into a powerhouse empire, just like I did. If you’re a studio owner who's ready to impact your community and see major growth in the process, or you’re prepping to become one, then you are in the right place. So let’s kick this off, shall we?
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Now displaying: November, 2021
Nov 25, 2021

In this episode, you will learn:

  • Why keeping your clients and members top of mind in everything you do is crucial

  • The keys words we use in our mission statement that are meaningful to us

  • Tips for maximizing your online presence as a studio, and how to create and maintain emotional connections with your customers

  • Ways your front desk staff and teacher can reiterate the mission statement to everyone who enters your studio

  • How to cultivate the initial intake of your clients Painting the picture of your business to a prospect online and in the community

  • How we build the experience we give to our leads What to know about teacher expectations with the onboarding process

LINKS:

https://www.elevateyogaaz.com 

https://www.instagram.com/elevateyogaaz/

https://www.facebook.com/ElevateYogaAZ/

https://twitter.com/elevateyogaaz

https://www.instagram.com/studiogrowco

https://www.boutiquefitnesscoalition.com/

https://www.boutiquefitnesscoalition.com/press

https://www.facebook.com/groups/3312618912101211/

Nov 18, 2021

In this episode, you will learn:

  • Why Chris feels that the business partnership with his wife Jen is working so well

  • The importance of introducing the right technology tools into your business

  • His thoughts on the need for open lines of communication at all times

  • What are the essential keys to a successful partnership

  • Their tips and strategies for hiring a coach on your business journey

LINKS:

https://www.r1se.co.uk/

https://www.instagram.com/r1seyoga/

https://www.facebook.com/R1SEYOGA/

https://www.instagram.com/studiogrowco

https://www.boutiquefitnesscoalition.com/

https://www.boutiquefitnesscoalition.com/press

https://www.facebook.com/groups/3312618912101211/

Nov 11, 2021

In this episode, you will learn:

  • The pivots Jasmine made in 2020 with the global pandemic, and how she says it actually worked out for the best

  • What had to happen for her to realize she needed to increase prices at the studio

  • The reasons that 2021 for her has been harder than the previous year

  • What Jasmine considers the biggest lessons that she’s taken from 2021, and how she’s applying them moving forward

  • The “win back” strategy she used with her students that were hesitant to return to in-person classes

  • 3 simple things that Jasmine has focused on to get her business through these tough times

LINKS:

https://afterglowyoga.com/

https://www.instagram.com/afterglowyogastudios/

https://www.facebook.com/afterglowyogastudios

https://www.instagram.com/jasmine.judson/

https://www.linkedin.com/in/jasmine-judson-b7158215

https://www.instagram.com/studiogrowco

https://www.boutiquefitnesscoalition.com/

https://www.boutiquefitnesscoalition.com/press

https://www.facebook.com/groups/3312618912101211/ 

Nov 4, 2021

In this episode, you will learn:

  • How Allison came to the realization that you must have a balance between hustling and flowing

  • The boundaries that she set for herself in order to build the life that she wanted

  • How the pandemic gave Allison an opportunity to reset

  • The “stool” analogy, and how to apply it to both your personal and business life

  • Why community is so important, and her best tips for finding and connecting with yours

LINKS:

https://absolutepilates.co/

https://www.instagram.com/absolutepilates/

https://www.linkedin.com/in/allisonzang

https://www.instagram.com/studiogrowco

https://www.boutiquefitnesscoalition.com/

https://www.boutiquefitnesscoalition.com/press

https://www.facebook.com/groups/3312618912101211/ 

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