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The Business of Boutique Fitness

I’m Lise Kuecker, a long time Studio Owner turned founder here at Studio Grow. Just a few years ago, I was building my studios the hard way cause I didn’t have the team, the budget, or most importantly the time. If you speed up to today, I sold my wildly profitable studios in the mid-7 figures while serving my community in ways I could have only dreamed. Now, I work with thousands of boutique fitness studio owners in over 40 countries and am so blessed to share some of the best tested strategies for our industry every single week. I created this podcast so you’d always have clear, actionable processes, tried and tested Facebook advice and some good ole fashioned inspiration so that you can take simple actionable steps to grow your studio and turn it into a powerhouse empire, just like I did. If you’re a studio owner who's ready to impact your community and see major growth in the process, or you’re prepping to become one, then you are in the right place. So let’s kick this off, shall we?
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All Episodes
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Now displaying: October, 2022
Oct 27, 2022

Here’s what we’ll cover in Episode 539:

  • The most common business objections around money and how it could be holding you back
  • The stories we tell ourselves about raising our prices and what you can do to change that narrative
  • Tips for starting a business with debt (and how you can utilize it in your favor)
  • How to incorporate cash infusions into your business right now

If you feel like you’re ready to get out of your way and rewrite the money stories you tell yourself, grab your headphones and tune in now!

Oct 20, 2022

Here’s what we’ll cover in Episode 538:

  • The key aspects of building an exceptional workplace for your team
  • What to include in a job description (and why clarity is everything here)

  • Do’s and don’ts to keep in mind when posting your job description

  • How to create and use a hiring matrix that helps you zero in on your strongest candidate

  • A list of interview questions that can help you hire better

If you’re ready to get the right people on your bus and build something truly special, start listening now!

LINKS:

Good to Great by Jim Collins

Oct 13, 2022

Here’s what you can expect from this episode:

  • A few basic things you can do right now to protect yourself using insurance 

  • Why insurance is good for day-to-day operations while helping you grow your business {and not just for traumatic events}

  • Some of the insurance products that a boutique fitness studio owner needs to think about purchasing 

  • Common scenarios that could occur that business owners do not necessarily think about, and what should be in place to be prepared for these situations 

  • How to go about finding the right insurance as a new or established business

Curious to know what types of insurance your business needs? Take a look at this Guide by Gild Insurance. It outlines the different types of business insurance and presents the options which may be best for your wellness business.

Click here if want to learn more about Gild and how it can help you future-proof your business!

LINKS:

https://training.studiogrow.co/dare

https://yourgild.com/insurance

Oct 6, 2022

Here’s what you can expect from this episode:

  • What a CRM is and why it’s necessary to use one in your business

  • The big questions to ask yourself to make sure you choose the right CRM for you

  • The 3 core features to look for in a CRM, and the elements that people tend to overlook in this process

  • The best ways to manage leads so that they don’t “fall through the cracks”

  • What will kill your referral program and how you can prevent this from happening

  • Key metrics that studio owns should be looking at and how they should show up in your CRM 

LINKS:

https://training.studiogrow.co/dare 

https://momence.com/

https://www.linkedin.com/in/vojta-drmota-84b493166/

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