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Ready. Aim. Empire.

Imagine having a clear, concise, frighteningly- accurate picture of where your business is financially—and most importantly—where you need to go to grow. CUE: DOORS OPENING, SALES RINGING. No matter where your business is currently, we’ve got inspiration + information tailored to your exact stage so that you know where you need to go and what you need to do to dream—and take action—in bigger, bolder ways.
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Now displaying: 2019
Dec 31, 2019

In this episode you’ll learn:

• A little bit about Erin and how she started her own business

• What can happen when you know your profit margins and total gross revenue

• Why understanding what services are the most profitable is necessary

• Your studio peak hours of profitability matters!

• Why you won’t want to expand until you’ve maxed your studio’s capacity

• How to create a profitable studio schedule

LINKS:

support@lisekuecker.com 

Dec 26, 2019

In this episode you’ll learn:

• How Pilates Anytime has made my life easier

• The story of how Kristi got into Pilates many years ago

• Why she started online with YouTube and how she realized she was the right person to be making these videos

• The story of her first launch of 20 videos and why they resonated so much with other teachers

• The way Kristi found teachers before social media was popular

• A behind-the-scenes look at Pilates Anytime

• How developing technology is affecting the industry, the way Kristi has contributed to the legacy of Pilates, and so much more

LINKS:

https://www.pilatesanytime.com

https://www.yogaanytime.com/ 

https://studiogrow.co/episode200/  (Jen Golden Zumann)

https://studiogrow.co/episode192/  (Cara Reeser)

Dec 24, 2019

In this episode you’ll learn:

• What’s really possible for your studio when it comes to revenue

• That hitting the 7-figure mark will look different for each studio

• How I calculate retention and conversion rates and why these number matter so much

• Case studies of clients we work with, including actual numbers

• An example of why the business model matters

• Strategies for employee compensation plans, pricing, profit margins and more

• A sneak peek of what’s coming up in the second part of this series

Dec 19, 2019

In this episode you’ll learn:

• How to make time to do the things that need to be done to move forward

• Ways to build the foundation for a good relationship

• The transition of memberships

• How to use delegation, teams and systems to avoid the burnout

• When you should be testing, pivoting and trying something different

LINKS:

https://barreatcdr.com/ 

Dec 17, 2019

In this episode you’ll learn:

• A cutting edge concept, and brand, that is revolutionizing the fitness industry worldwide

• How they have positioned themselves to succeed in all markets, regardless of location or size

• The ways they are creating only exceptional workouts and experiences for their customers and a breakdown of their signature challenge

• What focusing on your clients’ results can do for your business

• How to start getting creative with client types

• The tremendous opportunities that exist now by leveraging technology

LINKS:

https://f45training.com/ 

Dec 12, 2019

In this episode you'll learn:

• How Vasu Studios grew a unique business that intertwines Yoga, apothecary and spa while building a community and an open forum for wellness and connection

• What being fearless and true to you and your brand by revisiting your mission over and over will do for your business

• What Natalie’s business looked like before The Client Cure and how they were able to become more intentional with their processes, follow throughs and conversion rates

• The three most influential changes that they made in their business

• How Vasu plans to grow and implement processes and tips from TCC to other parts of their business

LINKS:

https://vasutribe.com/

https://www.facebook.com/vasutribe 

https://www.instagram.com/vasutribe/ 

Dec 10, 2019

In this episode you’ll learn:

• Siobhan’s struggles to become profitable after opening her studio

• If you trust the process, the change is going to happen…

• What she implemented from The Client Cure that has brought her the most success for her studio

• How Siobhan managed having the conversations with her students around price changes

• The way her team was able to create relationships with new students {all while improving their sales opportunities}

• The importance of recognizing your staff

• Her Goals for the near future

LINKS:

https://www.corevolutionfitness.com 

https://www.facebook.com/BurnShakeRoll/

https://www.instagram.com/burnshakeroll/ 

Dec 5, 2019

In this episode you’ll learn:

• How Sarah is able to create an experience around your brand

• The ways Shauna and Sarah were able to work seamlessly with the brand package and visual blueprints Sarah was able to provide

• Why a “brand icon” is important and how it differs from your logo

• What is the difference between a branded photo shoot and a regular shoot and what type of budget to expect to spend

• The questions to ask and things to align with when hiring a photographer

• How doing the prep work sets you {and your designers}up for success

• What a professional copywriter can do for you and your brand and where do you can find one

LINKS:

https://copyhackers.com/

https://www.upwork.com/ 

Dec 3, 2019

In this episode you’ll learn:

• How Emily created CrushCamp after not finding anything that aligned with her own values

• With personalized group training for results based people, CrushCamp is the first studio to utilize the SKILLMILL, a non-motorized version of the treadmill

• Why she felt she need to invest in The Client Cure and what her experience has looked like in the program

• The processes and strategies she has implemented into her business from the Client Cure

• How working with a consultant has changed things in Emily’s business and where she sees CrushCamp going in the future

LINKS:

https://www.crushcamp.com/ 

https://www.facebook.com/crushcampcalgary/

https://www.instagram.com/crushcamp/ 

Nov 28, 2019

In this episode you’ll learn:

• How Tara started her career and had the foresight to build her education around her dream job

• A concept she has recently been introduced to {and I believe strongly in} that has changed everything for her

• Why conversations about the pelvic floor are so taboo

• How Tara identifies the signs of a tight pelvic floor {and a weak pelvic floor}

• The way she was able to make the pelvic floor a conversation with women and create awareness with her signature series • The right mindset can push through the fear to act

• Why she made the decision to close her successful studio to be more intentional with her life and family as a priority

LINKS:

https://thepresentmomma.com/ 

https://www.instagram.com/thepresentmomma/ 

https://www.facebook.com/thepresentmomma/ 

Nov 26, 2019

In this episode you’ll learn:

• How I break down the elements of a rebrand

• The one hard and fast rule in website etiquette

• Why hiring the right people will get you going in the right direction

• Just how important is a website…

• Tips on how to get started {depending on your level of anticipated business}

• It’s all about the photos!

• My thoughts on hiring a copywriter, and how to choose one that aligns with you and your branding

• How to choose the right platform for you

Nov 21, 2019

In this episode you’ll learn:

• How a Hot Yoga class changed the course of John’s career

• What are adversarial traps and cognitive boosters

• His thoughts on misdirected or chronic pessimism

• The true meaning of leadership and choice

• How to use your character and signature strengths to your advantage

LINKS:

http://105f.com/

https://www.facebook.com/105Fyoga/

https://www.instagram.com/105fhotyoga/

https://momsdemandaction.org/ 

Nov 19, 2019

In this episode you’ll learn:

• The amazing story of how Mary came to be the youngest person in the country to open a debt collections company {at only 24 years old}

• How to see the opportunities around you and then have the mindset to accept them

• Trigger words around debt and how they can affect you

• Her tips on dealing with customers or clients that owe you money

• Words that work {and how you can you can use these words in and around all aspects of your life}

• Why your words are really a mirror to your subconscious mind and how to change what you’re telling yourself

LINKS:

http://maryshores.com/

http://maryshores.com/the-book/ 

https://www.instagram.com/mary_shores/ 

https://www.facebook.com/shoresmary/ 

https://twitter.com/mary_shores 

http://www.midstatecollections.com/home 

http://www.scn.ucla.edu/people/lieberman.html 

http://www.brainpaint.com/

https://neuroptimal.com/

https://www.monroeinstitute.org/ 

Nov 14, 2019

In this episode you’ll learn:

• How to effectively build a job description around weekly tasks

• The struggles of making big changes in your business and how to combat those feelings of losing control

• What to do to determine where your time is best spent {whether in time, money or effort} and why this is so important to know

• How to break down hourly rates, bonus plans and commissions for your new employee so that you both win

Nov 12, 2019

In this episode you’ll learn:

• The urgent/important matrix, and why you need to being honest about where your tasks lay

• That not everything that is important is urgent…

• The reasons why focusing on staff management and training needs to be a priority

• How to begin identifying where your time is best spent {and delegate the rest}

Nov 7, 2019

In this episode you’ll learn:

• The common business objections around money and how they are holding you and your business back

• The story we tell ourselves about not having the money to invest into our businesses

• You have the potential {seek advice from an expert}

• What are the stories we tell ourselves about raising your prices and how to combat those thoughts

• Starting your business with debt and how to utilize it in your favor

• How you can incorporate cash infusions into your business

Nov 5, 2019

In this episode you’ll learn:

• How to Identify whether it is personality or morality issue

• The way that I learned that some people don’t “grow out” of being mean

• What to do to when the mean girl is in a peer situation

• Tips for addressing a team member who falls into the “mean girl category”

• My thoughts on when you have mean girls clients

LINKS & RESOURCES:

https://ianmorgancron.com/

Bossypants by Tina Fey

Oct 31, 2019

In this episode you’ll learn:

• What led Katie to the idea of Studio Go, and how it was really built out of necessity

• The ways that her metrics have shifted since having a specialized software

• How this software has affected Katie’s employees since being implemented

• What to do to start effectively identifying the needs of your clients {and whether to upgrade or downgrade in a client-first approach}

LINKS:

*sign up and use code “November50” to get your first month free, and 50% off the next!

Oct 29, 2019

In this episode you’ll learn:

• The love story behind the creation of Studio Go

• How Studio Go changes everything when it comes to pulling reports

• What software they were able to build and create way more than they ever expected

• How Studio Go is a true CRM that also allows room for an employee management platform

• Retail is largely overlooked, but by using Studio Go you can build targeted processes and marketing around it

• That being able to walk clients through the journey in your studio, being able to prescribe the right membership based on data, is a game changer

LINKS:

https://studiogo.com/

Clockwork by Mike Michalowicz

https://www.purebarre.com/location/carlsbad-ca 

Oct 24, 2019

In this episode you’ll learn:

• Shira’s amazing story and unique journey into fitness industry

• How she fell in love with kickboxing, overcame her own struggles and became an instructor

• What to do to balance your love for fitness with being a business owner

• What Shira learned about building out her business and taking the leap to grow

• How TCC guided Shira with the processes she needed to grow her business

• Why Shira really does what she does!

Oct 22, 2019

In this episode you’ll learn:

• The most common issues studio owners are having when it comes time to hire a manager

• Why the job posting is so important, and the crucial things that absolutely need to be in it

• When is the best time to recruit {and what Cherise always does when looking to hire}

• What happens when you hire out of desperation…

• Where to find the best candidates for your next managerial role {and it’s not always online!}

• What the interview process and initial phone screening should look like

• What to do when you’re ready to extend an offer that will set you, and that person, up for success

LINKS:

support@studiogrow.co 

Oct 17, 2019

In this episode you’ll learn:

• What motivated Erin to record this episode {and why this is a vulnerable topic for her to talk about}

• The biggest mistake she sees when studio owners hire a new person and what happens when they hold on to the wrong employee for too long

• Why you need to allow enough time for training {and then set realistic expectations}

• No employee is perfect – allow for mistakes!

• How your business can only grow as much as your people do

• Why you need to keep the pressures to yourself, even when it may be tempting to share them with your staff

LINKS:

support@studiogrow.co 

Oct 15, 2019

In this episode you’ll learn:

• All about Cherise’s diverse work experience that took her around the world

• Why she pivoted from her career in eduction to tap into the fitness industry

• What Cherise has done to train, hire and lead other trainers in her studio

• What is was like for her to join the Studio Grow team

• How to identify a “business snapshot” {and then identify any pain points}

• Why organization is a big piece to the puzzle for Cherise, and how she is now teaching this to her clients

• Last words of advice - Trusting the process, setting expectations and consistantly training

LINKS:

support@studiogrow.co 

Oct 10, 2019

In this episode you’ll learn:

• How Kristel realized the way foods influence our bodies from a young age, and then used this knowledge to help her husband Michael

• Their journey to start the company and why online sales were key at the beginning

• The reason that social impact means so much to Kristel and Michael, and when it became a big part of their company’s mission

• The way they ensure that they source only the best ingredients {and why they call the farmers they work with “Super Heroes”}

• What questions we should all be asking about the food that we consume

• How Kristel and Michael knew it was time to expand their team, and the biggest mindset shifts that had to be made

• The way that YourSuper.com builds the customer experience into their marketing

• The biggest challenges they’ve faced, how to draw the right team members to you, and much more!

LINKS:

https://yoursuper.com/ 

https://www.instagram.com/yoursuperfoods/

http://www.facebook.com/yoursuperfoods

https://twitter.com/yoursuperfoods

happy@yoursuper.com

https://www.actionagainsthunger.org/ 

Oct 8, 2019

In this episode you’ll learn:

• How Ali got her start in business and the ways that she navigated being one of the early pioneers of digital marketing

• Why more than one method of marketing is so critical for your success

• The reasons that Ali says we shouldn’t lose faith in the “old school” ways of marketing and customer service

• How to begin finding your genius and your gift, and then what to do to get clear with it in order to up level your business

• What had to happen for her to realize that she needed help as her business and family grew

LINKS:

https://alibrown.com/radio/

https://www.instagram.com/alibrownofficial/

https://www.facebook.com/alibrownfan

https://twitter.com/AliBrown

https://www.linkedin.com/in/alibrownla

The Big Leap by Gay Hendricks

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