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The Business of Boutique Fitness

I’m Lise Kuecker, a long time Studio Owner turned founder here at Studio Grow. Just a few years ago, I was building my studios the hard way cause I didn’t have the team, the budget, or most importantly the time. If you speed up to today, I sold my wildly profitable studios in the mid-7 figures while serving my community in ways I could have only dreamed. Now, I work with thousands of boutique fitness studio owners in over 40 countries and am so blessed to share some of the best tested strategies for our industry every single week. I created this podcast so you’d always have clear, actionable processes, tried and tested Facebook advice and some good ole fashioned inspiration so that you can take simple actionable steps to grow your studio and turn it into a powerhouse empire, just like I did. If you’re a studio owner who's ready to impact your community and see major growth in the process, or you’re prepping to become one, then you are in the right place. So let’s kick this off, shall we?
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Now displaying: Page 1
Apr 6, 2017

Over the next four weeks, we’re deep diving back in to some of the most important and impactful episodes we’ve had over our last 100 shows! This week, it’s time to look at three ways to answer my least favorite question: how much do you cost? We’ve all been there and we’ve all heard it, now it’s your chance to know how to take price out of your prospect’s mind and instead inject the value of your services.

1 Comments
  • six and a half years ago
    celeste
    Super help episode! I definitely under value my time and energy and I really liked the points you bring up on discovering the deeper problem I can solve. I will say that undervaluing my services is in part a result to not acknowledging how much time and energy thing really take me to provide a product or service to my standards. The thought of tracking my time seems annoying as I want to get out of the money for time loop and I want to create an experience for every client that I am proud of.

    also I really liked the tactics yo explained about redirecting the conversation and how to dive deeper to learn about client's true desire, previous experiences and identifying what their obligations will be.

    I have learned about this some from working at Crunch fitness where they told me ask X,Y and Z however they didn't really explain why and how to use this infomation during sales conversations.
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